Track and Trace
The World Health Organization is currently drafting a protocol to eliminate illicit trade in tobacco products as part of its Framework Convention on Tobacco Control, which will include the establishment of a national or regional and global tracking and tracing systems for all tobacco products, beginning with manufacturing equipment and continuing throughout the supply chain.
Industry Proposed Solution
The big four tobacco companies have entered into a formal agreement to adopt and propose the 'Codentify solution' developed by Philip Morris International, which is the application of a digitally generated 12-number algorithm onto a cigarette pack.
See the page on Codentify.
- Conference of the Parties to the WHO Framework Convention on Tobacco Control.Summary Records and Decisions from the Intergovernmental negotiating body on a protocol on illicit trade in tobacco products Fourth Session Geneva 14-21 March 2010, accessed 5 January 2012
- Jeannie Cameron.Track and Trace: what it is and how it can benefit the tobacco industry. Tobacco Reporter December 2011, page 24-28, accessed 4 January 2012